Home services is the toughest local SEO game in DFW, you're competing against 200+ local operators, 15 national franchises, and Google's own service-provider ads at the top of the page. Winning that game isn't luck. It's a real site + a real Google Business Profile + real service-area SEO, all done properly.
You have a Wix template with your logo slapped on it, three service pages that all read identically, no service-area content, no local schema, quote form buried three clicks deep, and no way for Google to tell whether you serve Frisco or Fort Worth. The site is a placeholder, not a salesperson.
Meanwhile the two operators ranking above you have proper location pages, real photography, real reviews on-page, and a quote-flow that closes in one tap. That's the entire gap.
Every service (plumbing, HVAC, electrical, cleaning, etc.) gets its own page with unique copy, schema markup, and a service-specific quote flow. Not a bullet on a homepage.
One page per city or ZIP you serve, Dallas, Fort Worth, Plano, Frisco, and everywhere in between. Google needs to know exactly where you operate, and your site needs to say it explicitly.
NAP data, service list, service area, review responses, GBP posts, all aligned with the site so Google sees a consistent business, not a confused one.
One-tap phone number on mobile, quote form above the fold, service selector, before / after photo galleries, review pull-through, guarantee + insurance trust bar.
A DFW cleaning business acquired by a new owner. Old site was doing nothing. New site: coverage across 12 DFW cities, local schema everywhere, review pull-through, one-tap quote flow, GBP-aligned NAP. Real Google traffic and real quote requests from strangers within 30 days of launch.
Read the full case studyThree plans, named after what you get out of them: Get Found from $2,500, Get Booked from $4,500, Run on Autopilot from $8,500. Care is included in all three and is not an optional add-on: the first twelve months are paid at signing, then it continues monthly. Most home-service operators land on Get Booked, because the problem is rarely traffic. It is the quote request that sat unanswered for six hours while you were under a sink. That tier adds instant lead follow-up, a booking flow, review automation and a monthly report, and it carries the 90-day promise: no leads in the first three months and I keep optimizing at no extra cost.
Technical wins land in weeks (site launches, Core Web Vitals pass, GBP starts showing correctly, schema starts registering). Lead volume compounds from month 2 onward. Most home-services clients in DFW see their first tracked Google inbound within 4-6 weeks. Ranking on Maps for competitive terms like "plumber Dallas" takes longer (3-6 months of real reviews + service-area content); ranking for long-tail like "emergency drain cleaning Frisco" is much faster.
Yes, any of the major home-service CRMs can integrate for booking, quote submission, or lead capture. If you use a specific dispatcher / CRM I'll wire the quote form to submit directly into it (most have a webhook or API). If you're not on one yet, I can recommend the fit for your team size.
Yes, the site is built on service-area page templates that scale. Adding a new city (say you expand from Dallas into Denton) is a matter of duplicating the template, updating the copy, and republishing. Your monthly care covers this; larger expansions are quoted as a fixed-price change order.
Book a free 20-minute diagnostic call. If it fits, the next step is a live demo on your domain, before you pay a cent.